Products
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Three D's of Marketplace Category Management
CourseIn this course, we’ll dive deep into key components of eCommerce category management through the Three Ds framework: Define the category, conversion-drivers, & competition; determine the new areas of brand responsibility & drive the critical inputs.
$75
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Digital Shelf and Content Strategy
CourseIn this course, we’ll review the P.A.T.H.S. framework for creating traffic-driving and conversion-driving content on Amazon, image best practices & behind-the-scenes content that drives traffic, conversion, and ways to scale these best practices.
$125
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Marketplace In Stock Fundamentals
CourseOut-of-stocks and inefficiencies, can be costly for consumer brands. In this course, we’ll review the foundation of eCommerce supply chain strategies and how to drive for operational efficiency across the forecasting, order, and receive processes.
$125
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Amazon & eCommerce Fundamentals
CourseIntroduction to Amazon harnesses the knowledge and expertise of thought leaders in the industry of eCommerce Marketplaces. Discover key strategies and concepts that are needed to understand and find success on Amazon and eCommerce Marketplaces.
$125
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Amazon Advertising Strategy
CourseAdvertising on Amazon can be a growth driver or a confusing and expensive mystery. In this course, we’ll cover key concepts to set brands up for success in advertising on Amazon, learn about the shopper journey and review the M.E.D.I.A framework.
$125
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Walmart Fundamentals
CourseIn this foundational course, we’ll explore the nuances of Walmart eCommerce / click-to-order. We’ll learn about Walmart’s culture, wiring, and eCommerce strategy.
$125